{"id":20090,"date":"2021-02-03T09:36:56","date_gmt":"2021-02-03T08:36:56","guid":{"rendered":"https:\/\/smartprofile.io\/?page_id=20090"},"modified":"2023-03-24T14:57:25","modified_gmt":"2023-03-24T13:57:25","slug":"key-account-indicator","status":"publish","type":"page","link":"https:\/\/smartprofile.io\/nl\/key-account-indicator\/","title":{"rendered":"Key account indicator"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kko300oz-922baa1dfab5c24150c9ae25b57a5e92\">\n#top .hr.hr-invisible.av-kko300oz-922baa1dfab5c24150c9ae25b57a5e92{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-kko300oz-922baa1dfab5c24150c9ae25b57a5e92 hr-invisible  avia-builder-el-0  el_before_av_one_full  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1fpkgnu-617eeb8b19aa7a73e13577c4fe6c5c14\">\n.flex_column.av-1fpkgnu-617eeb8b19aa7a73e13577c4fe6c5c14{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1fpkgnu-617eeb8b19aa7a73e13577c4fe6c5c14 av_one_full  avia-builder-el-1  el_after_av_hr  el_before_av_three_fifth  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-kko31vap-0607c99015a65749ab14e73bf9770a05 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>Alleen de juiste accounts<\/h2>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-kko31vap-14-34c04879721e6f43304313324bcce3a5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 style=\"text-align: left;\">Door middel van Key Account Indicatoren<\/h1>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1a1h2hm-3805ef3f1dd730636bb3e2e3780df05c\">\n.flex_column.av-1a1h2hm-3805ef3f1dd730636bb3e2e3780df05c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1a1h2hm-3805ef3f1dd730636bb3e2e3780df05c av_three_fifth  avia-builder-el-4  el_after_av_one_full  el_before_av_two_fifth  first flex_column_div av-zero-column-padding  column-top-margin'     ><p><section  class='av_textblock_section av-kko31vap-13-6e5fea8f6ed0f406012a37ccf1ac8f6e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Het vinden van de juiste accounts om op te focussen kan soms knap lastig zijn. Hoe weet je nu voor het contacteren wat juiste accounts voor jou zijn? Door middel van onze data kunnen we jouw potentieel in kaart brengen.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kko300oz-15-c6ffcee1373c8d47bed8da213e236f73\">\n#top .hr.hr-invisible.av-kko300oz-15-c6ffcee1373c8d47bed8da213e236f73{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-kko300oz-15-c6ffcee1373c8d47bed8da213e236f73 hr-invisible  avia-builder-el-6  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-kko31vap-12-6dcb4c84aa57d6822f5960d86837f4cc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Met behulp van Key Account Indicatoren (KAI) kunnen we je helpen om jouw marketing en sales tijd nog effectiever in te steken. Want met de juiste indicatoren kan jij perfect overzien hoe groot jouw potentieel is en welke toekomstige klanten hierin vallen.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kko300oz-11-7cc597096c7e12fee98e3290ab1d0aeb\">\n#top .hr.hr-invisible.av-kko300oz-11-7cc597096c7e12fee98e3290ab1d0aeb{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-kko300oz-11-7cc597096c7e12fee98e3290ab1d0aeb hr-invisible  avia-builder-el-8  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-kko31vap-10-6ec2592ade9b1814691f7e246d16e4ee '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Waarom gebruik je Key Account Indicatoren?<\/strong><\/p>\n<p>Wanneer je kritisch kijkt naar welke criteria een bedrijf moet hebben om voor jou interessant te zijn zal je dit de volgende voordelen opleveren:<\/p>\n<ul>\n<li>Focus en resources inzetten op de juiste accounts<\/li>\n<li>Betere product-markt fit<\/li>\n<li>Hogere conversie<\/li>\n<li>Toenemende klanttevredenheid<\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ueb5dm-4486cf97bdd9bdee367b32cc7d3b7d3e\">\n.flex_column.av-ueb5dm-4486cf97bdd9bdee367b32cc7d3b7d3e{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ueb5dm-4486cf97bdd9bdee367b32cc7d3b7d3e av_two_fifth  avia-builder-el-10  el_after_av_three_fifth  el_before_av_section  avia-builder-el-last  flex_column_div av-zero-column-padding  column-top-margin'     ><p><div  class='avia-slideshow av-km3ifna6-9c251d2fba20c1e6c964c7d6db8aadc5 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-11  el_before_av_textblock  avia-builder-el-first  av-slideshow-ui 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https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Leasemaatschappij-new-hs-1232x1500.jpg 1232w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Leasemaatschappij-new-hs-579x705.jpg 579w\" sizes=\"(max-width: 1392px) 100vw, 1392px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-km3ifna6-9c251d2fba20c1e6c964c7d6db8aadc5__2  slide-3 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-22144 avia-img-lazy-loading-not-22144\"  src=\"https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs.jpg\" width=\"1392\" height=\"1695\" title='KAI - Solar EN - new hs' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs.jpg 1392w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs-246x300.jpg 246w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs-846x1030.jpg 846w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs-768x935.jpg 768w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs-1261x1536.jpg 1261w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs-1232x1500.jpg 1232w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/07\/KAI-Solar-EN-new-hs-579x705.jpg 579w\" sizes=\"(max-width: 1392px) 100vw, 1392px\" \/><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title=\"Vorige\"><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"32\" viewBox=\"0 0 15 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-1' aria-describedby='av-svg-desc-1' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-1'>Vorige<\/title>\n<desc id='av-svg-desc-1'>Vorige<\/desc>\n<path d=\"M14.464 27.84q0.832 0.832 0 1.536-0.832 0.832-1.536 0l-12.544-12.608q-0.768-0.768 0-1.6l12.544-12.608q0.704-0.832 1.536 0 0.832 0.704 0 1.536l-11.456 11.904z\"><\/path>\n<\/svg><span class='avia_hidden_link_text'>Vorige<\/span><\/a><a href='#next' class='next-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='right-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title=\"Volgende\"><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"32\" viewBox=\"0 0 15 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-2' aria-describedby='av-svg-desc-2' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-2'>Volgende<\/title>\n<desc id='av-svg-desc-2'>Volgende<\/desc>\n<path d=\"M0.416 27.84l11.456-11.84-11.456-11.904q-0.832-0.832 0-1.536 0.832-0.832 1.536 0l12.544 12.608q0.768 0.832 0 1.6l-12.544 12.608q-0.704 0.832-1.536 0-0.832-0.704 0-1.536z\"><\/path>\n<\/svg><span class='avia_hidden_link_text'>Volgende<\/span><\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><a href='#3' class='goto-slide ' >3<\/a><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kko31vap-8-9d47d0334dfcdfe1d29ae78eb67ff510\">\n#top .av_textblock_section.av-kko31vap-8-9d47d0334dfcdfe1d29ae78eb67ff510 .avia_textblock{\nfont-size:13px;\n}\n<\/style>\n<section  class='av_textblock_section av-kko31vap-8-9d47d0334dfcdfe1d29ae78eb67ff510 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Benieuwd wat voor data wij beschikbaar hebben?<br \/>\n<a href=\"https:\/\/smartprofile.io\/nl\/stap-1-inzicht\/onze-data\/\">Ga dan naar onze inzicht pagina<\/a>.<\/p>\n<\/div><\/section><\/p><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-km3j1ewj-b0c7c06bed85631be8da10c59bb577c5\">\n.avia-section.av-km3j1ewj-b0c7c06bed85631be8da10c59bb577c5{\nbackground-color:#eaeaea;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-km3j1ewj-b0c7c06bed85631be8da10c59bb577c5 main_color avia-section-default avia-no-border-styling  avia-builder-el-13  el_after_av_two_fifth  el_before_av_hr  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-20090'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kko300oz-9-1fa7f91403214252ece585f47932a6ef\">\n#top .hr.hr-invisible.av-kko300oz-9-1fa7f91403214252ece585f47932a6ef{\nheight:35px;\n}\n<\/style>\n<div  class='hr av-kko300oz-9-1fa7f91403214252ece585f47932a6ef hr-invisible  avia-builder-el-14  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-kko31vap-7-0ee200574ad4a50e290287ed2e0eefdc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3><strong>Wat zijn Key Account Indicatoren?<\/strong><\/h3>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-199b9kq-7e9dc837eda305b9c8d59e362b541378\">\n.flex_column.av-199b9kq-7e9dc837eda305b9c8d59e362b541378{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-199b9kq-7e9dc837eda305b9c8d59e362b541378 av_one_half  avia-builder-el-16  el_after_av_textblock  el_before_av_one_half  first flex_column_div av-zero-column-padding  column-top-margin'     ><p><section  class='av_textblock_section av-kko31vap-5-38a1ae2e15cacb0f9e8135e7aa22978c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Een KAI (Key account indicator) is een criterium of indicator waar een account aan moet voldoen om voor jou relevant te zijn. Deze kenmerken vormen de basis voor jouw \u2018\u2019ideale\u2019\u2019 klantprofiel.<\/p>\n<p>De KAI kan je helpen om jouw doelgroep in kaart te brengen, ook kan je de KAI gebruiken bij het in de markt zetten van nieuwe producten en\/of het betreden van nieuwe markten.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kko300oz-6-0fc7e507b1bb335a27d3d99f8f04bdd4\">\n#top .hr.hr-invisible.av-kko300oz-6-0fc7e507b1bb335a27d3d99f8f04bdd4{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-kko300oz-6-0fc7e507b1bb335a27d3d99f8f04bdd4 hr-invisible  avia-builder-el-18  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-kko31vap-4-4d02ae45bf84c4f4f338397d3361d1e4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Wat voor type indicatoren kennen we?<\/p>\n<p><b>Organisatie: <\/b>medewerkers, omzet<\/p>\n<p><strong>Marktsegment:<\/strong> wagenpark, energie<\/p>\n<p><strong>Verkoop &amp; business model<\/strong>: online, franchise<\/p>\n<p><strong>Locatie, Geografie &amp; Omgeving:\u00a0<\/strong>(netwerk)infrastructuur, perceel &amp; pand opp<\/p>\n<p><strong>Product &amp; Dienst:\u00a0<\/strong>huidige oplossingen, leveranciers &amp; concurrenten<\/p>\n<p><strong>Demografie (<\/strong><strong>Micro. Macro, Meso):<\/strong> bevolkingsdichtheid, klimaatdoelstellingen<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-obbx2y-b9f5dfd2c363d73d04c457d7c26b14b7\">\n.flex_column.av-obbx2y-b9f5dfd2c363d73d04c457d7c26b14b7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-obbx2y-b9f5dfd2c363d73d04c457d7c26b14b7 av_one_half  avia-builder-el-20  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-kko31vap-2-560a50030ac996e56bd77f7b11fa16e6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Leer meer over Key Account Indicatoren en download onze One-pager. 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class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-rrad8a-7fd7cf774968b1162762c73b2c677a3e\">\n.flex_column.av-rrad8a-7fd7cf774968b1162762c73b2c677a3e{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-rrad8a-7fd7cf774968b1162762c73b2c677a3e av_three_fifth  avia-builder-el-25  el_after_av_two_fifth  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  '     ><p><section  class='av_textblock_section av-km3lt4ut-bf525f5eb040bf10f28ee77ea1f24ecb '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Lees ook onze blogs over de KAI<\/strong><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-km3lt4ut-1-cdda5542cd0b3913b90989a6a799b776 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Meer lezen over de indicatoren?<br \/>\nBekijk dan onze laatste blogpost over de KAI!<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-km3lxdui-c9aa3199fed2181f2a041022913f36a1-wrap avia-button-left  avia-builder-el-28  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/smartprofile.io\/nl\/knowledge-base\/blogs\/'  class='avia-button av-km3lxdui-c9aa3199fed2181f2a041022913f36a1 av-link-btn avia-icon_select-no avia-size-small avia-position-left avia-color-theme-color'   aria-label=\"More content, please\"><span class='avia_iconbox_title' >More content, please<\/span><\/a><\/div><\/p><\/div><\/div><!--close column table wrapper. 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