{"id":19962,"date":"2019-03-26T15:41:21","date_gmt":"2019-03-26T14:41:21","guid":{"rendered":"https:\/\/smartprofile.io\/?post_type=portfolio&#038;p=19962"},"modified":"2021-10-05T09:13:45","modified_gmt":"2021-10-05T07:13:45","slug":"referentie-alfapeople","status":"publish","type":"portfolio","link":"https:\/\/smartprofile.io\/nl\/success-story\/referentie-alfapeople\/","title":{"rendered":"AlfaPeople"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kkdvnbc5-2bdad7c1f7cb04f6bdee41e2a3158b50\">\n#top .hr.hr-invisible.av-kkdvnbc5-2bdad7c1f7cb04f6bdee41e2a3158b50{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-kkdvnbc5-2bdad7c1f7cb04f6bdee41e2a3158b50 hr-invisible  avia-builder-el-0  el_before_av_one_full  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2vzs8ek-31a293dfdc3af5e4f45cb8be9e14e3f0\">\n.flex_column.av-2vzs8ek-31a293dfdc3af5e4f45cb8be9e14e3f0{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2vzs8ek-31a293dfdc3af5e4f45cb8be9e14e3f0 av_one_full  avia-builder-el-1  el_after_av_hr  el_before_av_two_third  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-kkdtnzf1-7c109e724daa36941f91a4d2baf06652 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 style=\"text-align: center;\">Succesverhaal AlfaPeople<\/h1>\n<\/div><\/section><\/div><div class='flex_column_table av-2pyh0lo-4c799b81f44b8e863e5139b7042f42db sc-av_two_third av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2pyh0lo-4c799b81f44b8e863e5139b7042f42db\">\n.flex_column.av-2pyh0lo-4c799b81f44b8e863e5139b7042f42db{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2pyh0lo-4c799b81f44b8e863e5139b7042f42db av_two_third  avia-builder-el-3  el_after_av_one_full  el_before_av_one_third  first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Het bereiken van de juiste beslissers bij de gewenste accounts had al snel onze verwachtingen overtroffen<\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>&#8220;Dankzij AlfaPeople&#8217;s nieuwe aanbod op het Microsoft Power Platform was er een duidelijke behoefte aan snelheid,&#8221; legt Gitte H\u00f8jgaard Mouritsen uit, Marketing Manager Denemarken bij AlfaPeople. Toen Microsoft contact opnam over het Innovation Factory programma, was de interesse duidelijk. &#8220;Ik kende Brightvision al als een partner waar Microsoft graag mee samenwerkt. Daarnaast hebben we maar een klein marketingteam in Denemarken, en we wilden snel handelen om de concurrentie voor te zijn. Dit programma heeft al bewezen een succesvolle aanvulling te zijn op ons team waar we naar op zoek waren&#8221;.<\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>&#8220;In het begin wilden we deze aanpak testen voor de aankomende campagnes in 2021. Het doel was en is nog steeds om C-level attendance te krijgen op onze webinars, vooral diegenen die werken bij de accounts die we graag willen toevoegen aan ons klantenportfolio. Het onderwerp van de aanpak was de investering in het Microsoft Power Platform aanbod van AlfaPeople in verschillende landen in Europa,&#8221; voegt Gitte toe.<\/p>\n<\/div><\/section><\/p><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-25ewcy4-4d2c653ae5b447efd5e1704d625eaf5d\">\n.flex_column.av-25ewcy4-4d2c653ae5b447efd5e1704d625eaf5d{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-25ewcy4-4d2c653ae5b447efd5e1704d625eaf5d av_one_third  avia-builder-el-7  el_after_av_two_third  el_before_av_section  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kkdvbx2p-4f23151c27de683e8bb7c152f16b3422\">\n.avia-image-container.av-kkdvbx2p-4f23151c27de683e8bb7c152f16b3422 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-kkdvbx2p-4f23151c27de683e8bb7c152f16b3422 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-kkdvbx2p-4f23151c27de683e8bb7c152f16b3422 av-styling- avia-align-center  avia-builder-el-8  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-19950 avia-img-lazy-loading-not-19950 avia_image ' src=\"https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-300x101.jpg\" alt='' title='AP logo_2480x833'  height=\"101\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-300x101.jpg 300w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-1030x346.jpg 1030w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-768x258.jpg 768w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-1536x516.jpg 1536w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-2048x688.jpg 2048w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-1500x504.jpg 1500w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/AP-logo_2480x833-705x237.jpg 705w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kkdvi0bt-3d09f29fbcabb4036a69a6521daaa7bc\">\n.avia-section.av-kkdvi0bt-3d09f29fbcabb4036a69a6521daaa7bc{\nbackground-color:#eee5f8;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-kkdvi0bt-3d09f29fbcabb4036a69a6521daaa7bc main_color avia-section-default avia-no-border-styling  avia-builder-el-9  el_after_av_one_third  el_before_av_testimonials  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-19962'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>&#8220;We waren bezig met het organiseren van &#8220;App-In-A-day&#8221; workshops als enige Microsoft partner in Denemarken, maar we waren niet in staat om de gewenste C-level opkomst te krijgen waar we naar op zoek waren. De combinatie van Smart Profile, Brightvision en Microsoft hielp om dit op te zetten en de juiste data te gebruiken. We wisten alleen op welke accounts we ons wilden richten, maar we hadden geen duidelijk beeld van de C-level beslissers. Uiteindelijk hoefde ik alleen mijn feedback te geven nadat ik input had gegeven over de accounts. De campagne ging kort daarna van start, en de eerste positieve resultaten volgden al in de eerste dagen.&#8221;<\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-19962'><div class='entry-content-wrapper clearfix'><div  class='avia-testimonial-wrapper av-kkdvmjpt-63c5856f277c421bb04ca44c22cb195c avia-grid-testimonials avia-grid-2-testimonials avia_animate_when_almost_visible' >\n<section class=\"avia-testimonial-row\"><div class='avia-testimonial av-av_testimonial_single-97a06cf1427b0dae518e12a9e10e9fa5 avia-testimonial-row-1 avia-first-testimonial flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/Gitte-180x180.png\" class=\"attachment-square size-square\" alt=\"\" srcset=\"https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/Gitte-180x180.png 180w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/Gitte-80x80.png 80w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/Gitte-36x36.png 36w, https:\/\/smartprofile.io\/wp-content\/uploads\/2021\/01\/Gitte.png 300w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-content '><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><blockquote>\n<p>Uiteindelijk hebben we veel meer aanmeldingen gehad dan dat we zelf hadden kunnen bewerkstelligen.<\/p>\n<\/blockquote>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Gitte H\u00f8jgaard Mouritsen<\/strong><span  class='avia-testimonial-subtitle '  itemprop=\"jobTitle\" >Marketing Manager<\/span><\/div><\/div><\/div><\/div>\n<\/section><\/div><\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kkdvi0bt-3d09f29fbcabb4036a69a6521daaa7bc\">\n.avia-section.av-kkdvi0bt-3d09f29fbcabb4036a69a6521daaa7bc{\nbackground-color:#eee5f8;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-kkdvi0bt-3d09f29fbcabb4036a69a6521daaa7bc main_color avia-section-default avia-no-border-styling  avia-builder-el-12  el_after_av_testimonials  el_before_av_one_half  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-19962'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>De marketing manager Denemarken bij AlfaPeople, voegt verder toe: &#8220;Zelfs nu de campagne nog loopt, kan ik zeggen dat het huidige resultaat beter is dan ik had verwacht. We hebben talrijke webinar-registraties en e-mail opt-ins van DMU bij onze gewenste accounts. Dagelijks sturen de 3 mensen van Brightvision mij meerdere e-mails van webinar registraties en verzoeken om meer informatie.&#8221;<\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_2'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-19962'><div class='entry-content-wrapper clearfix'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-120yemk-6ba7a0dbb43e1b13424bb7831a35a3f9\">\n.flex_column.av-120yemk-6ba7a0dbb43e1b13424bb7831a35a3f9{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-120yemk-6ba7a0dbb43e1b13424bb7831a35a3f9 av_one_half  avia-builder-el-14  el_after_av_section  el_before_av_one_half  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Een andere succesfactor was het gemak van het opzetten van de cmapagne, naast het gebruik van de juiste data. Brightvision heeft kundige mensen in dienst die de boodschap van, in dit geval, AlfaPeople makkelijk kunnen aanpassen. &#8220;Ik had alleen wat kleine opmerkingen naar aanleiding van hun voorbereiding, die werden opgepakt, en vanaf dat moment loopt alles heel soepel. Je kunt echt merken dat ze ervaren zijn in het voeren van dit soort campagnes&#8221;, voegt mevrouw H\u00f8jgaard Mouritsen toe.<\/p>\n<p>Als mogelijke volgende stap zou later in 2021 een soortgelijke campagne kunnen worden uitgevoerd. De eerste focus ligt op het behalen van het maximale resultaat uit deze campagne door het doen van sales follow-up na de webinars.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-u3j77w-86998688a76c66212f7936d535978558\">\n.flex_column.av-u3j77w-86998688a76c66212f7936d535978558{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-u3j77w-86998688a76c66212f7936d535978558 av_one_half  avia-builder-el-16  el_after_av_one_half  el_before_av_section  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-kkdtp778-6312c9dde95ee933945e2d41eaa09c45 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Al met al, geeft Gitte aan: &#8220;We hebben meer inschrijvingen dan we volgens mij zelf hadden kunnen bewerkstelligen. Sterker nog, 90% van de inschrijvingen zijn nieuwe C-level contacten bij de door ons gewenste accounts, terwijl de rest C-level is bij accounts waar we al contact mee hadden. Daarom zou ik andere Microsoft-partners zeker aanraden om het Innovation Factory-programma te volgen zodra de gelegenheid zich voordoet&#8221;.<\/p>\n<\/div><\/section><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kkdvi0bt-610e8a18f29c601c795c7d32cac9acd1\">\n.avia-section.av-kkdvi0bt-610e8a18f29c601c795c7d32cac9acd1{\nbackground-color:#7100f2;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-kkdvi0bt-610e8a18f29c601c795c7d32cac9acd1 alternate_color avia-section-default avia-no-border-styling  avia-builder-el-18  el_after_av_one_half  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-19962'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kkdtp778-9b8d7585c779750aac4de4cde5d08763\">\n#top .av_textblock_section.av-kkdtp778-9b8d7585c779750aac4de4cde5d08763 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-kkdtp778-9b8d7585c779750aac4de4cde5d08763 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>The marketing manager Denmark at AlfaPeople, further adds: \u201cEven, with the campaign currently still running, I can say that the current outcome is better than I expected it to be. We have numerous webinar registrations and e-mail opt-ins of DMU at our desired accounts. Daily, the 3 people at Brightvision are sending me multiple e-mails of webinar registrations and requests for more information.\u201d<\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_3'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-19962'><div class='entry-content-wrapper clearfix'><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":29,"featured_media":24200,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[141,419],"class_list":["post-19962","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referenties","portfolio_entries-referenties-homepage"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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