Entries by J@han

Data Science student as an innovation accelerator

As an entrepreneur, I’ve operated in the world of data for over twenty-five years. We are renowned data marketing agents for the ICT and Automotive markets under the names of Computer Profile and Fleet Profile respectively. In short, we handled data before data ever became a  hot topic. Neither was it cool, for that matter. However, […]

The GDPR and the chances for direct marketing

The GDPR and the chances for direct marketing Whereas the GDPR is perceived as the sword of Damocles by many companies, for others it is a catalyst to a different way of thinking about data privacy and data management.  (TWO LINKS TO PREVIOUS BLOGS).  Yet other companies know how to translate the new mindset to better service and new business […]

GDPR as a catalyst for change in thinking

GDPR as a catalyst for change in thinking Data privacy is high on the agenda of many companies as the GDPR is about to enter into force in the beginning of the coming year – which makes sense, in view of what they have to do to make their organization GDPR compliant. But the fact […]

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