Data is always on the move

The power of visualization 

You are about to start an e-mail campaign and have thought carefully about your target audience. The content of your message is specific to the intended reader, and the appropriate database is selected. In short, you can click on ‘Send’ with peace of mind. And then? How do you ensure the success of your campaign?

Visualizing data

We’ll help you with that. We visualize all vital information from the campaign in our unique dashboard. Examples are characteristics such as basic information such as open and click rate, which is pretty handy, but this doesn’t say enough. We also display gender, active industry, mail client, and the specific information the reader clicked on.

Filter

The beauty of this specific information is that you can also filter it. Having our tool in your arsenal is useful when your colleague from the sales department wants to view the lead score on a contact or organizational level. Your sales colleague can quickly filter out the interested parties and start approaching the quality leads.

Time savings and efficiency

Using our dashboard, you can see how your emailing has performed, and your colleagues can apply targeted and efficient sales follow-up. We are happy to share more about our unique dashboard in a personal conversation.

Please make an appointment with one of our consultants

Via the button below, you can select a date and time to get acquainted with one of our consultants.

Relevant data in the BENELUX

Are you accountable for revenue, pipeline, business development, lead generation or data quality?

Yes? Keep on reading!

Of course, to be successful in reaching targets within the accountabilities above, you need a wide variety of assets, skill set and experience. It’s likely that more roles and people are taking up the challenges to be successful.

There is one asset that is a common denominator to fuel success in all fields: the access to relevant market and account data.

Why?

  • Revenue: what account details and intelligence will trigger in closing the deal?
  • Pipeline: which new organizations have similar characteristics to your customer base?
  • Business development: how big is the market that fits your product launch to set up your go-to-market strategy?
  • Lead generation: how can you segment your total market reach to a target audience which will lift campaign results?
  • Data quality: how can you ensure that data in your CRM is standardized, enriched and shows the most relevant and up-to-date information?

What?
This is where MarketBase comes in.
MarketBase is Smart Profile’s database which holds relevant company, contact and market specific information for the total BeNeLux market. MarketBase can be connected to all CRM and Marketing Automation tools. All data can therefore integrate with your first-party-data and be used to reach your objectives more effectively.

So, this sounds great as a product pitch…. but how can you find answers what data is available, furthermore how to use it to drive your strategy?

How?
This is when the conversation starts.
What is your objective? Your accountability? What are your experiences and challenges? In what ecosystem do you go to market and what are the specific market characteristics?
This is never a ‘one size fits all’ situation. We need and will invest time to understand your situation before we can activate effectively.

Share your insights with us
The first step is to click the button below, schedule a demo with our Market Specialists. Let’s get this conversation going. Yes, we need your data as input towards realizing your business potential!

Marketviewer

Discover it yourself! Through the marketviewer.

Find detailed information about the entire BeNeLux regarding: functions, sector, number of employees, turnover, zip code, country of origin and much more.

MySmartProfile

Always evolving data

Data is always on the move. From insights into a company address and phone number to tools which give access to multiple data points which increase your business potential.

Please keep reading to learn how we are reacting.

The evolution of data management

Picture this: having one platform connecting all types of company and commercial data.

What would you want to see?
Which bottlenecks will be solved?

We’ve been re-imagining what we think a data management platform should look like and the problem it will solve for your business.

(My)SmartProfile
Our data experts have worked very hard these past months and are proud to present the BETA version of MySmartProfile. Our platform will provide powerful tools to create audiences for specific markets and give insights into relevant market data, launching this September.

Interactivity
Our focus for developing this innovative product has been it’s interactive user interface. It’s our mission to ensure YOU have complete control and can work independently with your data professionals.
As a bonus, MySmartProfile can be wholly white-labelled and branded under any specific label, offering the possibility to you to create your own ‘MyBrand’ or ‘MyCompany’ platform.

Development
As we’re entering the final stages of productization and getting ready for implementation, we would love to hear from you! Already a client with us? Give us a call for the co-creation opportunities we have for you.